Who Uses More Adult Toys, Men or Women? Intimacy Trends for 2024

In recent years, the use of adult toys has become increasingly mainstream, reflecting a broader cultural shift towards openness in discussing and exploring sexuality. This evolution has sparked interest in understanding who, between men and women, is more engaged in using these products.

The answer to this question is not straightforward, as it encompasses various aspects including societal norms, technological advancements, and changing attitudes towards sexual wellness and exploration.

Women and Adult Toys

Women and Adult Toys

Source: salon.com

Traditionally, women have been at the forefront of sex toys for women. This trend continues in 2024, with a significant number of women embracing these products as tools for personal exploration and empowerment.

The rise in female-centric sex tech companies has played a pivotal role in this shift. These companies not only offer a wide range of products designed for women but also focus on educating and empowering their customer base.

This approach has helped destigmatize the use of adult toys among women and promoting a positive view of sexual wellness.

Men’s Growing Interest in Adult Toys

While women have historically been the primary consumers of adult toys, recent years have seen a marked increase in interest among men. This shift is partly attributed to a greater societal acceptance of male sexuality that goes beyond traditional norms.

Companies are now producing a more diverse range of products targeted at men, including those that focus on prostate health and sexual stamina. This diversification has contributed to a broader acceptance and usage of adult toys by men.

Couples and Adult Toys

Couples and Adult Toys

Source: weddingwire.com

The use of adult toys is no longer seen as a solo activity. Many couples are incorporating these products into their relationships as a way to enhance intimacy and explore new dimensions of their sexuality together.

This trend has led to the development of couple-friendly toys, designed to be used jointly, thus expanding the market and changing the narrative around adult toy usage in relationships.

Education and Awareness

Education and awareness are key factors influencing the use of adult toys. As society becomes more open in discussing sexual health and pleasure, the stigma around using adult toys diminishes. This openness not only encourages first-time users but also informs them about the safe and effective use of these products.

Workshops, online content, and community forums play a crucial role in this educational aspect, often tailored to address the specific needs and curiosities of different genders.

The Impact of Social Media and Influencer Marketing

Social media and influencer marketing have played a significant role in normalizing the conversation around adult toys. Influencers across various platforms share their experiences, reviews, and recommendations, reaching a wide audience.

This visibility has helped in breaking down taboos and making the discussion of adult toys more mainstream.


sex toys for couples

Source: buzz.pureromance.com

In conclusion, the question of who uses more adult toys between men and women is not about a competition but rather reflects the dynamic nature of human sexuality and the evolving understanding of sexual wellness.

Both men and women are engaging with adult toys more openly and for a variety of reasons, whether for personal exploration, enhancing relationships, or health-related purposes.

Srdjan Ilic
Srdjan Ilic

I am a Business Economics graduate from Singidunum University in Novi Sad, currently contributing to the websta.me as a content creator and SEO team lead strategist. My professional journey includes a two-year period in Ocean City, USA, and extensive travels throughout Canada, experiences that have enriched my global outlook and influenced my writing style. Outside of work, I enjoy skiing and exploring new adventures, always valuing the power of human connections.