Few years ago, people used to start blogs to express their thoughts and experiences. It was just about expression and less about financial freedom and making money. Lately, blogging has become a popular form of content creation and has emerged as a serious profession for many people.
To become a successful blogger and make money, you need to register a web hosting account, pick domain names that align with your vision, identify an interesting blogging niche, create high-quality content, maintain consistency in blogging, and be willing to learn. In a world dominated by podcasts and videos, you’re probably asking, can you make money through blogging? The answer is Yes! This comprehensive guide explores six strategies to make money through blogging.
Table of Contents
1. Affiliate marketing
Affiliate marketing is one of the best ways to make money through blogging. Affiliate marketing is selling other company’s products and services through your blog for a commission. In affiliate marketing, you are paid per conversion. Every time a person buys a service or a product, you get a commission, and you do not have to manage the customer. The finest way to take advantage of affiliate marketing is by reaching out to well-known brands that align with your niche and ask them for partnerships.
2. Ads placement
Selling ads is a lucrative way of earning money through blogging. In ads selling, you rent out a space on your platform where other people can promote their business and offerings. When you allow ads to pop up at the sidebar or the bottom of your home page, you get paid in three ways.
• Pay-per-click: With this method, companies pay a specific amount any time a potential customer clicks on the ads.
• Cost-per-click: is a payment metric where you get paid when a specific number of clicks is reached.
• Ad impression: in this metric, you get paid base on the number of times an ad was displayed to the user, regardless of whether it was clicked or not.
The flip side of ad placement is that you need to have enough organic traffic, a decent email list, and a community of loyal customers, and your blog should be at least six months old.
3. Sell your products and services
If you have built a loyal community around your blog, you can establish yourself as a brand and an authority. Selling digital products like printable, online courses and e-books is a relatively low – effort way to create products that your audience might like and earn from it.
4. Sponsored posts and reviews
Brand collaboration or sponsored posts occur when a company pays you to write reviews about its products and services. Brand collaboration is usually priced based on a website’s authority and organic traffic.
5. Premium content and membership
Premium Content or memberships is a type of content that requires some sort of payment to be accessed. Premium content is ideally a high-quality blog that is more desirable to users, and dedicated customers will need to pay to read it.
6. Coaching and consultation
Blogs are a great way of free information. But some of your readers might be interested in learning more from you. When you start getting requests for referral of a service, guidance and advice, that a great green flag that you would make money through one-on-one consultation and coaching.
Conclusion
Gone are the days when bloggers never used to make money through blogging. The listed techniques are some of the major ways to earn through blogging. To run a successful, fulfilling, and profitable blog, you will need to be committed to learning and being up-to-date with the ever-changing digital medium.