In the past few decades, boxing has gained a great deal of attention in fitness gyms. Back in the day, boxing gyms specialized in training boxers, and it’s training methods were deemed too intense for newbies and too cardio heavy for bodybuilders. However, with the rise of exercise methods such as boxing aerobics, literal novices to the sport have seen how boxing can increase your fitness to new heights.
It is fit and there is fighting fit. So if you know how to box, and have experience as a fighter you are really qualified to open a gym of your very own. However, with the resurgence of boxing, a myriad of other gyms have also been built. So if you want your boxing gym to do well, you will have to enhance it. Here are 7 effective ways to create a great boxing gym:
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1. Offer Varying Boxing Lessons
Although boxing is considered a fighting art, it is also an incredibly versatile way to enhance your overall fitness. Remember that even though boxing has only 4 basic punches, the practice and dedication required to master and effectively use these techniques takes an incredible amount of time and dedication.
Boxers will need to be able to fight for multiple rounds. They also need the mental fortitude to take damage and still be able to defend themselves effectively. Boxers need to train like a triathlete in order to achieve success in the fight game.
So if you want your gym to be as complete as possible, you should offer various boxing classes that address each facet of the boxing game. You should not only offer lessons in boxing technique, but you should also offer lessons in conditioning and footwork. By offering multiple classes, you’ll be able to offer a truly complete journey into the vast world of boxing.
2. Cleanliness is Key
If you want to attract potential clients, you should make sure that your gym is as clean as possible. Remember that gym users sweat profusely during their workouts, and their sweat could drop onto the floor, or smear the gym equipment.
If you don’t clean the gym on a regular basis, it could develop an unpleasant smell, or worse mold or other bacteria could set in. So make it a habit to mop the floor, and wipe the equipment dry of sweat.
You should also make it a habit to disinfect the ring, and other boxing equipment such as the boxing gloves, mitts, and headgear. Make sure to spray them with disinfectant and wipe them dry.
3. Modernize Your Operations
Remember that there are a lot of boxing gyms out there, and you will need to stay as competitive as possible. One way you could do this is to modernize your operations. Take the time to automate your billing system so that your clients will no longer have to find you just to pay their monthly rates. You could also create an app that will help your clients keep track of their progress.
4. Market your Gym Effectively
Aside from modernizing your operations, you should also take the time to market your gym effectively. Remember that there is a myriad of other boxing gyms out there. So if you want your gym to stand out, you should really market your gym in the best way possible.
One of the best ways to market your gym is to create a website. It is relatively easy to make and maintain a website. Aside from a website, you could also tweet about your gym, and even post videos through Facebook and YouTube about your training sessions. Overall, the more you use social media in your marketing, the more effective it will be. One more thing you can do to stand out as a gym owner is to join a fitness business coaching program which will skyrocket your expertise and popularity among your clients.
5. Hire Professional Trainers
Yet another way you could make your gym stand out, is to hire ex-fighters as trainers. Anyone could learn to hold the mitts and sound and move like a boxing trainer, however, only a true fighter knows the finer points of boxing. Aside from being able to teach proper boxing forms, only a professional fighter knows how to harness the true potential of another fighter. Having an ex-fighter as a trainer also grants your gym a certain grittiness and authenticity.
6. Dabble in Various Lighting Methods
If you want to elevate your gym to new heights, you should make it as attractive as possible. Although there is a certain charm to the dingy and old-fashioned gyms in the Rocky movie series, your gym should still be aesthetically pleasing. That is if you want to attract potential customers from various demographics.
You can use neon lights to create a new ambiance for your gym, or you could even create a neon sign outside your gym. Decades ago, using neon lights might have cost you a fortune, but companies such as Ginde Star have made neon lights so much more affordable. With the GindeStarled, you will be able to create quality neon signs without having to spend a fortune.
7. Be Consistent
Running a boxing gym may seem like an adventure at first, however, the longer you run it, the more chances you will get disenchanted with it. It is a difficult undertaking, and you will have to stay consistent if you want to succeed in this endeavor,
With the resurgence of boxing’s popularity in the past few decades, it is the perfect time to build your very own boxing gym. However, if you want your boxing gym to stand out, you will need to enhance it in every way. With these 7 tips, you’ll be able to upgrade your gym to new heights.